Privacy Policy

This privacy policy may be updated by us from time to time without notice to you. It was last updated on: June 15, 2015. Your continued use of the Site after such updates constitutes acceptance of such changes.

This website (the "Site") is operated by “Long Island Exchange” Long Island Media Inc. ("Long Island Used Cars"). This Privacy Statement (the "Statement") describes Long Island Used Cars's collection, use and disclosure of information practices in connection with the Site. This Statement applies to the Site, located at www.liusedcars.com, as well as to any versions of the Site that Long Island Used Cars operates, including versions or pages that Long Island Used Cars co-brands or private labels with its news and digitial affiliates, third-party distribution partners and other partners (collectively, "Affiliates"). For example, you may have arrived at a co-branded version of the Site from an Affiliate's website, in which case, that Affiliate will be clearly identified at the top of the home page of this Site. In this Statement, Long Island Used Cars refers to those versions of the Site as "Affiliate Versions." Please be aware that Long Island Used Cars may share any information you submit through this Site with Affiliates, as described below. During your visit to any Affiliate Version, the Affiliate may independently collect other information from you.

For purposes of clarification, this Statement also describes Long Island Used Cars's collection, use, and disclosure practices with respect to any personally identifiable information and Usage Data (as defined below) that is provided to Long Island Used Cars by any of its third-party distribution partners that display Long Island Used Cars vehicle listings.

This Statement does not describe Long Island Used Cars's collection, use and disclosure of information through means other than this Site (e.g., off-line) or the collection, use and disclosure practices of any Affiliate or other third parties. For information on a third party's information collection, use and disclosure practices, please review the privacy policy on the applicable third party's website. Also, please note that this Site contains links to other websites. Long Island Used Cars is not responsible for the websites, content or privacy practices of any third party. By using this Site, you acknowledge that you have read this Statement and agree that you are subject to the Long Island Used Cars Terms of Service.

Collection of Personally Identifiable Information

You are not required to provide any personally identifiable information to visit the Site. Long Island Used Cars automatically collects Usage Data (as described below) and may collect ZIP codes and other information in connection with your use of the Site (e.g., the type of car you are looking for). Long Island Used Cars collects personally identifiable information only when you make it available through your use of the Site. You may be required to provide personally identifiable information to use certain services on this Site, including, but not limited to, the "Email the Dealer/Seller" feature and to purchase and create a "Sell It Yourself" online classified listing ("Seller Ad") and account ("Private Seller Account"). In addition, you may submit personally identifiable information through the Site in other ways, including: (a) participating in online surveys, promotions, contests and sweepstakes; (b) subscribing to newsletters, editorial content, or promotional content sent via email, (c) using the Site's "Feedback" and "More Information" forms; and (d) in connection with other products, services, features, or requests made available through the Site. We also publish toll-free phone numbers for many of the dealerships that list vehicles for sale on the Site. If you dial one of these phone numbers, Long Island Used Cars or a service provider operating on Long Island Used Cars's behalf may record the date, time and length of your call and the phone number from which the call originated, along with other information that may be captured. Any Usage Data (as defined in the next section) and/or personally identifiable information resulting from such calls may be used as described in this Statement. The types of personally identifiable information that you provide will depend on the nature of the submission, but could include your name, address, phone number, and email address. In the event that you purchase a Seller Ad or Affiliate, the Affiliate is required to share your name, phone number and email address with Long Island Used Cars in order to allow Long Island Used Cars to process and maintain your ad.

Passive Information Collection

The Site automatically collects information and may also customize your visit through technical means, including the following:

  • Cookies: Cookies are small text files that are placed on your computer's hard drive by computers (or servers) to identify your computer.
  • Web Beacons: Web beacons (also known as pixel tags, internet tags, clear GIFs, or single-pixel GIFs) are electronic images embedded into a webpage.
  • IP Address Logs: Long Island Used Cars also logs Internet Protocol (IP) addresses - the location of your computer on the internet.

Cookies allow Long Island Used Cars to recognize you when you visit the Site, to personalize your experience and generally to serve you better. For example, if you enter your name, address or ZIP code on one of the Site's forms, it may be stored in a cookie so you do not have to enter it again on other forms on the Site. Cookies and web beacons can tell us what advertising you have seen on the Site, which allows Long Island Used Cars to offer you a more diverse selection of advertising information and may also be used together to measure the effectiveness of Long Island Used Cars advertising campaigns. Cookies, web beacons and IP addresses are also used to compile data regarding Site usage (e.g., what website you came from, what pages of the Site you visit, how long you were on the Site, what type of browser you are using, what website you went to). Web beacons may also be included in emails sent by Long Island Used Cars to determine when and if such emails are opened or forwarded. You can disable cookies or otherwise manage them through tools provided with your browser software and with third-party software packages. If you turn off cookies, many of the Site's features will not work as well or at all. Anonymous information regarding use of our Site and services that is collected and/or aggregated by or on behalf of Long Island Used Cars through the use of such technical means or otherwise is referred to in this Statement as "Usage Data."

Information Use

Personally Identifiable Information. Personally identifiable information collected by Long Island Used Cars through your use of the Site may be stored on servers or in a cookie on your computer and may be used by Long Island Used Cars for any of the following purposes:

  • To confirm or fulfill a request that you make (e.g., in order to send you a price quote or other information you have requested, Long Island Used Cars may share your contact information with a participating Long Island Used Cars dealer).
  • To follow up on any request that you have previously made (e.g., Long Island Used Cars may contact you to determine whether the dealer responded to your original request).
  • To communicate with you regarding the Long Island Used Cars service (e.g., Long Island Used Cars may send you emails or call you to confirm a price quote request or to notify you that you have received a lead regarding a vehicle you have advertised or to request that you participate in a survey).
  • To send promotional materials, newsletters or other content via email or otherwise. If you no longer wish to receive a particular email newsletter or other promotion from Long Island Used Cars, you must follow the opt-out instructions included in such email newsletters and promotions.
  • To permit third parties (to whom Long Island Used Cars may disclose personally identifiable information specifically for direct marketing purposes) to send you promotional or informational messages, but only if you have first affirmatively agreed to receive such messages.
  • To improve your user experience.
  • To manage Long Island Used Cars's business and its relationships with Affiliates, customers, and other third parties to which Long Island Used Cars may disclose personally identifiable information pursuant to this Statement.
  • For Site administration, analysis, research, development, optimization and other internal purposes, including, without limitation, to compile Usage Data.

Usage Data: Usage Data is used by Long Island Used Cars for administrative, analytical, research, optimization and other purposes. For example, Long Island Used Cars may use statistical analyses of Usage Data in order to measure interest in the various areas of the Site, for development purposes and to inform advertisers and partners in aggregate and anonymous terms about consumers who click on their advertising or other messages. IP addresses are also used for systems administration and troubleshooting purposes.

With respect to promotional materials and newsletters that Long Island Used Cars may send from time to time, Long Island Used Cars will not continue to send you such communications if you ask us not to, as described below in the Section entitled "Accessing, Changing or Deactivating Information Collected by Long Island Used Cars." However, you agree that Long Island Used Cars may send to you, and you cannot opt out of, communications of a transactional or relationship nature, including, but not limited to, communications regarding fraudulent or illegal activity, the status of your Private Seller Account, changes to this Statement or the Long Island Used Cars Terms of Service, as well as communications to confirm, fulfill and follow up on your Private Seller Account registration or a request submitted through the Site.

Information Sharing

Long Island Used Cars may share personally identifiable information that you provide with third parties in the following cases:

  • Affiliates. Long Island Used Cars may share your personally identifiable information with Affiliates on the condition that the Affiliates' disclosure and use of the information is consistent with this Statement.
  • Requests. If you request information or services through the Site, you agree that Long Island Used Cars may share personally identifiable information with third parties as may be necessary to provide such information to or perform such services for you. For example, if you use the Site's "Email the Dealer" or “Make an Offer” form in a vehicle listing to request a price quote from a dealership, Long Island Used Cars will share the information you entered with that dealership (or its designee). If that vehicle listing was provided by an automobile manufacturer on behalf of a dealer, Long Island Used Cars may also share the personally identifiable information you submit as part of the request with the automobile manufacturer and/or its affiliates. Similarly, if through the Site you request additional information from a financial institution, Long Island Used Cars will share your information with that institution. Personally identifiable information also may be included in reports to these third parties, but only when you have intended to submit the information to the third party as described above. After the information is provided to such third parties, the subsequent use or disclosure of such information is subject to those third parties' privacy policies and practices and Long Island Used Cars does not control their subsequent use or disclosure of information.
  • Direct Marketing. Except as provided herein, it is Long Island Used Cars's policy not to disclose personally identifiable information of our customers to third parties specifically for the third parties' direct marketing purposes. If you are 18 years of age or older and have affirmatively agreed to receive third-party direct marketing materials, Long Island Used Cars may share personally identifiable information with third parties for direct marketing purposes. Although Long Island Used Cars will notify all third-party direct marketers that the information provided to them is confidential, the subsequent use or disclosure of such information is subject to those third parties' privacy policies and practices.
  • Service Providers. Long Island Used Cars may work with third parties that provide services on its behalf, including, among others, providers of analytical, development, promotional, research, credit card processing, technical and other services. For example, Long Island Used Cars may ask that a third party conduct an online survey or sweepstakes or send newsletters on its behalf. Similarly, if you make a payment to Long Island Used Cars by credit card, Long Island Used Cars may share your personally identifiable information and credit card information with a third party in order to process credit card transactions, or such information may be collected directly by the credit card processing service provider on Long Island Used Cars's behalf. In such cases, Long Island Used Cars asks that the third party maintain your personally identifiable information as confidential and use the information only to perform the services specified by Long Island Used Cars.
  • Email List Opt-Outs. In the event Long Island Used Cars sends promotional emails to you on behalf of third-party advertisers and you inform Long Island Used Cars you wish to opt out of future promotional emails from a particular third party, Long Island Used Cars may share your email address with that third party so the third party may add you to its opt-out lists.
  • Other. Long Island Used Cars expressly reserves the right to release any personally identifiable information or other information you provide to third parties under the following circumstances: (a) when required by law or legal process, (b) to investigate and/or take action against illegal activity, suspected abuse or unauthorized use of the Site, (c) to protect the property or safety of our users or others, (d) to enforce our Terms of Service and (e) in connection with any sale or other transfer of ownership of all or a part of Long Island Used Cars. Further, if you make any personally identifiable information publicly available on the Site, Long Island Used Cars reserves the right to disclose such information to third parties, including, without limitation, Long Island Used Cars's Affiliates and third-party distribution partners.

Please note that the messages that Long Island Used Cars sends to you to confirm, fulfill or follow up on a request may incidentally include promotional material or other content from Long Island Used Cars or its partners. In the case of these messages, Long Island Used Cars is not sharing your personally identifiable information with those third parties. Long Island Used Cars reserves the right to share Usage Data with any third party for any reason.

Security

Your personally identifiable information is one of our most valuable assets. We take steps to keep it physically secure in our data centers and it is accessible only to authorized personnel as needed to perform operations governed by this policy. In addition, Long Island Used Cars uses Secure Socket Layer (SSL) encryption, the industry standard for protecting privacy in web transactions. Please keep in mind that despite these measures, Long Island Used Cars cannot guarantee or warrant 100 percent security of its servers and databases. Moreover, Long Island Used Cars cannot guarantee that personally identifiable information that you submit through the Site will not be intercepted or otherwise disclosed.

Children

Long Island Used Cars believes that it is especially important to protect children's privacy online. Long Island Used Cars does not knowingly collect or use any personally identifiable information from children under the age of 13 and Long Island Used Cars does not knowingly provide any personally identifiable information, regardless of its source, to any third party for any purpose whatsoever from visitors younger than 13 years old. No information should be submitted to or posted at Long Island Used Cars by visitors younger than 13 years old.

Links

This Site contains links to other sites. While Long Island Used Cars encourages our business partners to adopt privacy policies that build users' trust and confidence in the internet, Long Island Used Cars is not responsible for the privacy practices or the content of websites linked to the Site or any third-party products or services offered through the Site.
Collection of Information by Third Parties.

As noted above, Affiliates, Third parties who place advertisements on this website, and other service providers may collect and use information about your visits to and use of this website through the use of cookies, web beacons and other similar technologies. For example, we work with companies that collect statistical information regarding Site usage and provide related analytical services. We may work with third-party advertising companies that use cookies and web beacons to serve advertisements when you come to the Site and to generate statistics and metrics related to the delivery of such advertisements. We also may work with third-party advertising networks that use cookies, web beacons and other technologies to collect non-personally identifiable information about your visits to and interactions with this Site and other websites in order to provide targeted advertisements about goods and services of interest to you across their networks of websites (which may or may not include this Site). These third parties also may use this information for determining or predicting the characteristics and preferences of their respective advertising audiences, for measuring the effectiveness of their advertising and for other purposes. Also, our third-party service providers may use information (not including your name, address, email address or telephone number) about your visits to this and other websites, mobile websites and/or mobile applications across your various devices, in order to provide content and advertisements about goods and services of interest to you across those various devices.

If you would like to obtain more information about the practices of some of these parties, or if you would like to make choices about their use of your information, please click here: Google ad and content network privacy policy.

If you have any questions about this Privacy Statement, please contact us at (631) 592-4425.

© 2015 Long Island Used Cars, by Long Island Media Inc.; 67 Harned Road. Suite 2C Commack, NY 11725


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